Worried a crash is coming? Most investors sure are. They see an untenable disconnect between stocks and the economy. And to be honest, they’re not wrong in what they see. Major stock indices are almost back to their pre-pandemic highs. And this week we got official economic data that shows the economy is well below 2008 levels of awful. So worries of a stock market crash do make sense. However, that’s not the case at all.
Investors, listen up. It’s time to see if the public companies you finance have first-class digital marketing strategies.
Public companies, listen up. It may be time to reconsider your digital shareholder communication efforts. These days, digital communication is the new reality in attracting shareholders and investors. And while you may think that your website (that may or may not be up to date) and a few scattered emails here and there is enough—it’s not. You need more, much more, and it starts with getting with the times.